More for the People by Simple Mobile – $7,500 – Over 18 yo – Due September 25, 2012

Posted on 8:38 am in Over $5000, Over 18, September 2012 by Lynnie

SIMPLE Mobile is one of America’s fastest growing and most revolutionary pre-paid mobile services, advocating “More For The People!” Based on the concept of “BYOP” (bring your own phone), SIMPLE gives users the freedom to switch their phone’s SIM card and get unlimited services for less while keeping their current number…AND there are no contracts, credit checks or complicated bills.

Their brand has a very loyal urban and inner city following. They’re sold at wide variety of independent dealers who might have a whole mix of products in their stores, from wireless to liquor to live poultry, which means they MUST stand out. This is a powerful opportunity for you to help them position the brand and tout their message of “More For The People.”

At the core of their brand personality is the notion that SIMPLE has never and will never do things the corporate or expected way. They’ve been like that from day one. It starts with their SIM revolution, giving users the power to dump their old expensive contracts and carriers simply by changing the SIM card in their unlocked GSM phones. To sum it up, changing your phone’s SIM card can change everything!

Requirements

Deadline: September 25, 2012
The Video must be thirty (:30) seconds to 2 minutes long.

Eligibility

Over 18 years old.

Judging Criteria

Our brand has a very loyal urban and inner city following. We’re sold at wide variety of independent dealers who might have a whole mix of products in their stores, from wireless to liquor to live poultry, which means we MUST stand out. This is a powerful opportunity for you to help us position the brand and tout our message of “More For The People.”