Video Contest Hub
The Intersection of
Video & Opportunity

Create a one-minute video about what you’re saving for. Maybe you’re a savings superstar — or a little savings challenged. Compel us with your original and creative video. You may be selected to join us on a six-month savings journey as a challenger in the FNBO Direct Pay Yourself First Challenge!

Create a 10- to 60 second video in response to the following:

FNBO Direct wants to hear about your savings obstacles. Have you been struggling to save for college tuition or a wedding, pay off medical bills, go on the vacation of a lifetime or just get out of debt? Whatever the reason, we want to hear about it. Make us laugh. Make us cry. Make us say, “Wow! This person really needs to learn how to Pay Yourself First!”

Upload your video by July 31. Start shooting today!

Submissions will be judged by FNBO Direct who will evaluate each eligible submission based on the following:

• Compelling personal story about why you need to save (50%)
• Overall creativity and originality (25%)
• Adherence to FNBO Direct and YouTube rules and regulations (25%)

The final five (5) finalists will be chosen to participate in the FNBO Direct Pay Yourself First Challenge, which occurs between October 2008 and April 2009. The five (5) finalists will be required to sign-up for an FNBO Direct Online Savings Account and Online BillPay in order to be eligible to compete in the Challenge. Specific details about the Challenge, and the level of involvement, will be given to the selected five (5) finalists. The final five challengers will be selected based upon:

• Compelling personal story about why you need to save (50%)
• Winning/engaging personality (15%)
• Availability for “Challenger Kick-Off,” which encompasses video session/photo shoot/training in early September 2008 (10%)
• Willingness / ability to participate in ongoing blogging and promotional activities (15%)
• Pass background, credit and criminal checks (10%)

Open to U.S. residents who have a valid user account with YouTube.

What’s up for grabs:
$10 Amazon.com® Gift Card for the first 500 YouTube Video Submissions*
$500 Cash Prizes for each of the Top 20 YouTube Submissions**
$7,500 Luxury Spa Vacation Grand Prize**
$25,000 in Matched Savings for the Top 5 Finalists**

Submit Your Video to the PYFChallenge YouTube Group
Once you’ve uploaded your video to your YouTube account, you’re ready to enter the Pay Yourself First Challenge. Submissions to the Group page are the preferred method, however, we will also accept submissions to the Channel page.

1. Read the FNBO Direct Official Rules at www.pyfchallenge.com/officialrules. By submitting your video to the PYFChallenge YouTube Group, you agree to the terms of the contest.
2. Visit www.youtube.com/group/pyfchallenge
3. Click “Join This Group” on the upper right hand corner of the page. Your membership request will be sent to PYFChallenge. We will respond to your request within two business days via e-mail.
4. Once you have been accepted into the PYFChallenge group, visit www.youtube.com/group/pyfchallenge and click the “Add Videos” link on the upper right hand corner of the page.
5. Select your video from your YouTube account and click the “Add to Group” button to submit your video to the Pay Yourself First Challenge. All video submissions must be approved by PYFChallenge before they will become available for viewing on the PYFChallenge YouTube Channel.

Pay Yourself First

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