Let’s Move to Prevent Childhood Obesity – $1000 + trip – Non-profits – Due April 6, 2012

Posted on 6:12 am in April 2012, Prize Contests by Lynnie

Let’s Move! invites faith-based, community, and other organizations to create inspiring videos about their efforts to reverse the trend of childhood obesity.

Requirements

One – three minutes
Participating organizations are encouraged to create videos that showcase programs related to Let’s Move Faith and Communities that are creative, effective, sustainable, replicable, and inspirational. Videos should focus on at least one Let’s Move Faith and Communities focus area of activity, including efforts to promote healthy eating, physical activity, and access to healthy, affordable food for children. The goals of the challenge are to:
• Recognize community efforts to help reduce the trend of childhood obesity
• Encourage healthy eating through USDA’s MyPlate icon and nutrition information found on www.ChooseMyPlate.gov
• Highlight the work of Let’s Move Faith and Communities and participating organizations in promoting healthy lifestyles for kids
• Increase participation in faith- and community-based efforts to prevent childhood obesity.

Eligibility

To participate, you must be a faith-based institution, community-based institution, or other non-profit organization, operating at the local or national level, and organized and domiciled in the United States. Each individual appearing in your video must provide a Video Image Release form and the person who created the video must complete a Video Copyright Resease form.

Judging Criteria

For selection of the First Prize and Honorable Mention winners, the internal panel of judges will judge each eligible Submission based on the following three criteria:
1. Quality of the Idea: Video must convey at least one of the three Let’s Move! areas of interest: (1) healthy eating, (2) physical activity, and/or (3) access to healthy affordable food. Submissions that connect to multiple areas of interest are especially encouraged. The video should also have a clear connection to the mission of Let’s Move!. The idea or program highlighted in the video should be creative, and should involve a collective group effort focused on the wellness of children. At some point in the video Contestant’s must direct viewers to www.letsmove.gov for more information.
2. Communication of the Idea: Video should include content that is compelling and instructive. The video should also (1) offer clear visual and audio quality, (2) encourage team-building and collaboration, and (3) not compromise the health or safety of the video participants.
3. Potential Impact of the Idea: The idea or program represented in the video should be replicable by other entities, and adaptable to a variety of settings and resource levels. The idea or program represented in the video should be sustainable, and support positive behaviors to reduce childhood obesity. The video should include personal accounts (for example, testimonials, success stories, or individual reports) conveying how the idea or program highlighted has impacted health and wellness.
The public will vote on the Submissions on Communities.Challenge.gov between February 11, 2012 at 10:00 a.m. EST and May 11, 2012 at 5:00 p.m. EDT to determine the Popular Choice winner. Public voting will occur daily throughout the Challenge Submission Period. While Submissions will be accepted at any time during the Challenge Submission Period, Contestants should be aware that as a result of daily voting, earlier entered Submissions may have a higher chance of winning the Popular Choice Award.

Prize

Winner Prize Quantity First Prize * An invitation for up to two representatives from the Contestant to attend a Let’s Move! related event in Washington, D.C.
* Contestant will be provided the opportunity to present its winning Video at the event.
* A $1,000 travel stipend.
* Contestant’s winning Video will be featured on the Let’s Move! website. 1 Popular Choice * An invitation for up to two representatives from the Contestant to attend a Let’s Move! related event in Washington, D.C.
* Contestant will be provided the opportunity to present its winning Video at the event.
* A $1,000 travel stipend.
* Contestant’s winning Video will be featured on the Let’s Move! website. 1 Honorable Mentions * An invitation for up to two representatives from the Contestant to attend a Let’s Move related event in Washington, D.C.
* Videos will be featured on the Let’s Move! website. 7

Please don’t hesitate to ask any questions in the comments below.