Does stashing 10% of your paycheck into your savings seem like an archaic (as well as painful, unrealistic and troublesome) idea? Apparently, it does. These days, Americans are saving less and taking on more debt. Now with Wachovia’s new Way2SaveM program, saving is almost effortless. Is your favorite band playing a once-in-a-lifetime reunion show in another country? Thinking of upgrading your current set of wheels? Do you have dreams of backpacking the globe ten years from now? Make an ad showing us something worth saving for and how the Way2SaveSM program can help you get there.
Do your best to keep your VCAM under 60 seconds
Make use of the mandatory end tag provided
The tone must be exciting, fun, upbeat, and optimistic and appeal to a diverse audience
(Optional) You can mention that Wachovia will even pay you up to $300 just for saving.
To get started, check out the creative brief and the downloadable assets on the assignment page.
For every VCAM that goes to air, you’ll get $2,500
If your VCAM airs on Current and the sponsor of your VCAM wants to show it elsewhere, you can earn between $5,000 and $60,000, depending on where the VCAM is shown.
To enter this Contest click here
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1 response so far ↓
1 Brandon Upson // Jun 2, 2008 at 9:56 am
The Wachovia Way2Save program seems to have many benefits. That sounds like a good idea to me!
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